Comments on: Why Revver Gets it http://www.philiphodgetts.com/2006/11/revver/ Philip Hodgetts Wed, 08 Feb 2012 19:31:16 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Philip http://www.philiphodgetts.com/2006/11/revver/#comment-9432 Philip Fri, 19 Jan 2007 16:15:26 +0000 http://intelligentassistance.com/blog/2006/11/14/44/#comment-9432 I think the revenue will vary from site to site and content to content, but according to Revver, the Mentos and Diet Coke guys make $30,000 syndicating their video through Revver. Philip I think the revenue will vary from site to site and content to content, but according to Revver, the Mentos and Diet Coke guys make $30,000 syndicating their video through Revver.

Philip

]]> By: Totoha http://www.philiphodgetts.com/2006/11/revver/#comment-9431 Totoha Fri, 19 Jan 2007 12:10:15 +0000 http://intelligentassistance.com/blog/2006/11/14/44/#comment-9431 how do you think how much does such website earns a month & also where video services' profits can be found?? =) Thanks how do you think how much does such website earns a month & also where video services’ profits can be found?? =)
Thanks

]]> By: Forrest http://www.philiphodgetts.com/2006/11/revver/#comment-8671 Forrest Wed, 29 Nov 2006 17:54:32 +0000 http://intelligentassistance.com/blog/2006/11/14/44/#comment-8671 You said: "If RSS/embedded players become successful, as they inevitably will ...". I would question why they haven't already (I think I know why). Consumers aren't looking for content, they are looking for experience. Content is simply part of the experience. YouTube got its start much later than RSS (I think) and is immensely more popular than any RSS feed because it offered up a better experience- social tagging, top 100 lists, etc.; the kinds of interaction and experience branding that are difficult with RSS but keep users coming back for more. Incidentally, I would argue that YouTube, and even CreativeCow is not a content-creator, but an experience creator that aggregrates content into a unique "brand-able" form. You said: “If RSS/embedded players become successful, as they inevitably will …”. I would question why they haven’t already (I think I know why). Consumers aren’t looking for content, they are looking for experience. Content is simply part of the experience. YouTube got its start much later than RSS (I think) and is immensely more popular than any RSS feed because it offered up a better experience- social tagging, top 100 lists, etc.; the kinds of interaction and experience branding that are difficult with RSS but keep users coming back for more. Incidentally, I would argue that YouTube, and even CreativeCow is not a content-creator, but an experience creator that aggregrates content into a unique “brand-able” form.

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