This will be my 14th consecutive NAB, starting in 1998 when I travelled from Australia for the conference. (And again in 1999 and 2000 before moving to the US in 2001.) Needless to say, I find it worthwhile both professionally and socially.
You absolutely need an Exhibits pass – going to NAB without one will make the trip much less worthwhile. Good news is I can offer you a code to get a free one:
Even better, that code will also give youÂ a $100 discount off any education package, including:
- SMART Pass (all-access!)
- Conference Flex Pass (access to all Conferences except Post|Production World)
- Post|Production World
Professionally, I’ll be doing some special reports for the Digital Production BuZZ NAB shows, focussing on trends and overview, which you’ll also find here at the blog in more detail, and more opinionated!
I’m delivering two special, in-depth sessions for the Post|Production Conference (for which you can get $100 off using the code above):
- Tuesday April 12, 10am-1pm: Â In Depth: Future of TV: How to Grow and Monetize an Audience
- Wednesday April 13, 10am-1pm:Â In Depth: The New Now – How to Grow Your Production or Postproduction Business
Socially, I’ll be enjoying catching up with friends generally but specifically at the MediaMotion Ball on Monday night (for the last time at the Sahara), and Supermeet on Tuesday night. Of course there are many other events on these two nights, but this year I’m going to focus on socializing in one place, instead of spreading myself thin.
Wednesday night – in a remarkable change – has nothing booked in, so I’ll be socializing freelance style. Thursday night is traditionally a “farewell drinks” session at the Monte Carlo Brew Pub from around 6pm on.
On the show floor. Obviously I’ll hit the bigger booths to check the latest announcements but we already know Avid’s current release and I don’t expect anything public from Apple at, or around, NAB. (I’m sure the new FCP will be shown in private meetings but I’m not privy to those.) But really, the booths that interest me are the ones in the back aisles, around the edges of the show: those little 10×10 booths which is where the new exhibitors and small companies end up. That’s where I expect to find innovation.
I’ll be looking for metadata management of all kinds, but specifically checking on SMPTE BXF implementations and speech-to-text technologies. I want to hear of any archiving solutions, particularly solutions that are targeted at smaller facilities, even as small as single-person facilities.
Finally, I’ll be collecting all those beers people have been promising me all year for helping them out online!