The present and future of post production business and technology

What’s a hat stand?

hatstandAs NBC have pretty much ruined the nascent term “Preditor” (a combination of Producer and Editor) I’m coining the term “Hat stand” as a way of describing people like myself that “wear many hats”. People who are adept at many facets of production: producing and editing but also the very large, and increasing, group of people who not only write, but edit and do graphics. Or those who are editors and awesome motion graphic designers.

There are a lot of mult-talented, multi-faceted people and I’ve never known how to describe what I do. So from now on, when asked “What do you do”, I’m going to reply “I’m a hat stand”.  I’ll still have to describe that I do a whole bunch of different things (from writing this blog to business plans, editing, encoding, some graphic design, marketing, etc, etc) but at least there’ll be a bit of fun while we talk.

The term first came up at an Adobe event in LA last week, when thinking about the Olsen Brothers who between them wear all the hats needed in production. That’s a lot of hat stand!