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Distribution The Business of Production

Branded Video to boom in 2013?

Video Insider is a good read, and I recommend following them. Like many sites, they take a pass at Online Video Predictions for 2013. They vary from the cute:

1. The term “This is the year of online video” will be written and stated about 35% more often in 2013 than it was in 2012.

to the sly and accurate, slipping in at the end:

6. Branded content (Branded Video) production will be on the rise, but not enough to grab headlines or the kind of attention this trend will deserve.