Over at Video Insider Barry Poltermann challenges people to not make these two fatal mistakes in brand-focues video: Are You STILL Making These Fatal Video Content Mistakes? (more…)

Episode 56: Does the TV Industry need a visionary?

Terence and Philip consider whether or not the Television Industry needs a visionary like Apple’s Steve Jobs to innovate into the future. The Television industry will undergo upheaval anyway, with or without a visionary, but in what direction?

Announced in this morning’s Keynote (or perhaps Techcrunch jumped the gun) Adobe will no longer be selling Creative Suite – software you can buy – and going subscription only with Creative Cloud.

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Shelley Palmer notes that Netflix’s chief content officer has a novel way to battle piracy.

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While the money spent on broadcast and cable production is reducing, threatened by tighter budgets imposed by shrinking audiences in the face of more diversity in programming sources, it’s great to see that there are others stepping into the gap. Obviously Netflix, who plan on spending $2 billion a year on original programming, but there are many other original programming sources coming down the pipe.

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Two recent reports suggest that ‘piracy’ is not the problem some parts of the legacy industries seem to want us to believe. The Institute for Prospective Technological StudiesDigital Economy Working Paper 2013/04 studies Digital Music Consumption on the Internet:Evidence from Clickstream Data found that overall, piracy has a positive effect on music sales.

HBO programming president Michael Lombardo has just announced that not only is the huge piracy [of Game of Thrones] a compliment, but the phenomenon hasn’t hurt DVD sales at all. A couple of months earlier the show’s director, David Petrarca, said that unauthorized downloads actually do more good than harm. Petrarca explains that the show needs “cultural buzz” to thrive and survive, and this buzz is being generated in part by pirates.

Mmm.

We can use Avid’s accounts and their 10K filing to calculate revenue for their professional video editing software (i.e. Media Composer/Symphony and DS). In Avid’s 2011 10K filing they state:

Sales of professional video-editing products accounted for approximately 11%, 13% and 13% of our consolidated net revenues for 2011, 2010 and 2009, respectively.

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There’s been a lot of speculation about Avid’s Financial Position – some of it by me for sure – that I decided to spend a little time examining the most recent accounts I could find to work out what the facts are.

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Terry and I got together at NAB 2013 and recorded our impressions of the show in the Press room.  http://www.theterenceandphilipshow.com/?p=489

According to the Department of Labor Statistics – somewhat more impartial than the RIAA/MPAA block – Jobs in the Movie and music business just hit an all-time high, which is somewhat at odds with the (incredibly biased and largely fabricated) reports from the dinosaurs in the studios and networks.

We don’t buy your lies any more.