The Other Shoe Drops For Radio & Cable http://bit.ly/aFNkE1
New research shows that people are abandoning old media by the millions for Internet media. And if they aren’t abandoning it, they are cutting way back on the time the spend with it.
The article then goes on to detail the bad news for cable companies with people cutting basic cable or cutting back to less expensive cable, then it goes on to show how much audience radio is losing among younger people. Interesting background statistics.