Category: Business & Marketing
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Using Analytics to Predict Hollywood Blockbusters
Data analysis can prevent major blunders like John Carter from Mars
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Monetizing BitTorrent helps Australian newspaper keep down video costs
License otherwise unmonetized content that’s already proven popular on bittorent.
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Crowdsourcing goes to Hollywood as Amazon makes movies
With 21 movies and 9 TV Series in development, Amazon is now a player in the production space as well.
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A lesson in customer service: Apple vs UPS
Dealing with the same situation one company takes no responsibility, pushing the blame to the other, who responds perfectly.
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The Inevitable Disruption of Television
NPR blog on the inevitability of disruption to our current models.
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Video Metadata Practices to Boost SEO.
New options allow more flexible indexing and serving of video media
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Did You Know That Professional Writing is Dying? Or Not.
If you’re one of the thousands of authors who are doing just great, thank you.
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RIAA Knows (But Tried To Hide)…
That most “unpaid” music acquisition comes from offline swapping, not online “piracy”
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The Role Of ‘Perceived Value’ in music is Small
Perceived value and pricing are important considerations.
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Some Marketing Lessons from my (new) Dentist.
Who’d have thought a health professional could teach anything about marketing.