The present and future of post production business and technology | Philip Hodgetts

CAT | General

Apple frequently talk about being at the “intersection of Technology and Liberal Arts” but we rarely experience that other than through their hardware and software. Thanks to the encouragement of our friend Cirina Catania, we (Cirina, my partner Greg and myself) experienced the Invisible Cities Opera in LA’s Union Station. That’s a really unusual place to stage an opera, and indeed this was a most unusual artistic experiment and experience, involving large amounts of production skills – staging, singing, etc – and some amazing technical chops from Sennheiser and Bexel (Burbank CA).

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Oct/13

21

Breaking Bad “Helped by piracy”

According to Breaking Bad creator Vince Gilligan is the latest to speak to its brighter side. “[It] led to a lot of people watching the series who otherwise would not have,” Gilligan tells the BBC.

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In this episode Terence and Philip discuss the way the App Store works and the issues that arise for developers; business models and compatibility between versions in Media Composer; in-app purchases; Adobe panels; Flash; Creative Cloud; app interchange formats; reporting; and app ecosystems.

A recent article in the Atlantic confirms my long standing suspicion that the best writing and most interesting characters with the most interesting stories are on TV, not in the movies.

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Sep/13

15

Marketing Lessons from IBC

When you are designing your marketing messaging, you need to clearly communicate the benefit (or even the service/product you’re providing) to those who have no idea what you do. In light of what I’ve observed on the exhibition floor at IBC, I may even need to reconsider our own “Taking the boring out of post” slogan as not being clear enough.
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Sep/13

6

The Terence and Philip Show Episode 60

Terence and Philip mainly focus on the cost of producing movies, but there are lots of tangents in between.

I’m working on a side project for my friend Cirina Catania who’s trying to get a series running called After Action Stories about what happens to servicemen once they return from service. The pilot stories have revolved around Furnishing Hope that we shot back in May. One interview edit has been on hold until we were able to shoot some B-roll of Furnishing Hope in action. (They transform an empty apartment or house into a home in 3 hours.)

For the first time ever in my life there was more b-roll than I could use. Between us, Cirina and I captured over 320 video shots and hundreds of stills. The footage spoke to me and called me to put it together into something that Furnishing Hope could use to attract sponsors. Then something odd happened.

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A new Terence and Philip Show, where Terrence and Philip talk about the Adobe Creative Cloud.

Recorded after the announcement of the new Mac Pro this episode covers that, 3D and 4K. http://www.theterenceandphilipshow.com/?p=513

Correction: A couple of people have bought to our attention that the SSD in the MacBook Pro Retina and the MacBook Airs are in fact socketed and user replaceable.

Most of the episodes of The Terence and Philip Show are edited by interns at Alpha Dogs, and we’re very thankful for their efforts. From time to time I edit a show and have always, until now, edited them in Soundtrack Pro. But I love the Magnetic Timeline in FCP X and thought it would be perfect for the audio editing. So this time I tried it, and was surprised at the results.

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