With Lumberjack System we don’t focus enough on Story Mode. Of late Transcript mode and Magic Keywords have taken the main focus, and of course the primary real-time logging and pre-editing tools are well known by now.
But Story Mode is ultimately move valuable if the project continues more than a one or two day shoot. Story mode lets us send Lumberjack logged Final Cut Pro X Events or Libraries back to the Lumberyard app to create string-outs from all the footage.
This recently became very valuable for a recent project: extracting the conversations on Final Cut Pro X from nearly 20 episodes of Lunch with Philip and Greg for an upcoming documentary.
The Wall Street Journal (firewalled but details available here) reports that Apple is planning to join its competitors in original programming.
I would say the move was inevitable, and predicted it seven years ago in Dec 2009. More from the WSJ”
Nonetheless, the entry of the world’s most valuable company into original television and films could be a transformative moment for Hollywood and mark a significant turn in strategy for Apple as it starts to become more of a media company, rather than just a distributor of other companies’ media.
Comments off · Posted by Philip in General
In Episode 76 of The Terence and Philip Show, Terence and Philip tackle the very broad subject of ‘creativity’. Settle in because there will be tangents!
Just over five years ago, I challenged myself to drop my blood pressure without medication, largely to prove a point to a doctor I’ve never been back to! Since then I’ve been able to recover my physical strength and fitness, so I would encourage everyone to make some effort this year to not sit still at our desks!
Zach Arnold – of Fitness in Post fame – has put together Optimize Yourself, a new program that he promises will give you 5x the energy, productivity and creativity. Even if you don’t join the Optimize Yourself program, do something to improve your fitness this year.
2016 was a year of consolidation and growth for Greg and I: citizenship, green card, artificial intelligence and a house and yard dominated the year. 2017 looks like being another interesting and exciting year.
By some odd co-incidence, after a run of guest one at a time, we have two pairs of guests in a row: this time Ryan Velin and Mads Larsen Nielsen.
The latest in our lunch series is with Ronny Courtens and Nouch Demeulenaere recorded during IBC in September 2016. Ronny has had an amazing career across Europe, from Olympic broadcasting to mainstream television. Nouch is both Ronny’s assistant and a video artist in her own right.
I’d like to introduce you to our first new piece of software for about two years: FindrCat. FinderCat is an easy-to-use app that converts your Final Cut Pro X Keywords into Finder Tags, so you can then filter and search for your media via Finder. In a world of Media Asset Management (MAM), and Digital Asset Management (DAM) this is a ‘no M’am’ asset organization tool.
The biggest advantage is that the FCP X keywords now travel with the media files, and will return to FCP X as keywords when re-imported, on any system.
I guess it won’t be any surprise that I have a lot of metadata entered in my Aperture photo library. In fact the lack of metadata support in Photos is the reason I can’t migrate there.
The real value of metadata is to help find photos, but sometimes the right piece of metadata is beyond value. For some paperwork related to my current husband’s ‘green card’ I needed the date of birth of my former wife. I could not remember it, but looking in my photo library, I found one taken on her 23rd birthday.
Of course I have the original date set on my photos, even those that I scanned from prints or slides. Because I had added the metadata when I knew it, I now had the all-important date I needed, and was able to file the paperwork.
Never underestimate the value of metadata!
Robert Cringely has never backed away from controversial ideas and in among a rant about Apple losing its ‘mojo’ he proposes that Apple buy up all the ‘Hollywood’ writers as an end run around Studios. And that’s an idea I proposed about seven years ago in my piece What if Apple or Google simply bypassed Networks and Studios?