Categories
Business & Marketing Item of Interest

The Technologies & Industries Senators Leahy and Hatch would have Banned.

A Look At The Technologies & Industries Senators Leahy & Hatch Would Have Banned In The Past http://bit.ly/bgHuWS Including Hollywood itself.

Senators Leahy and Hatch are hatching a frightening bill that comes from their masters – the RIAA and MPAA (bought and paid for like most of Congress and Senate). “Combating Online Infringement and Counterfeits Act,” is just bad policy. Look what else would have been banned by reactionaries like Hatch and Leahy if they’d had their way in the past, and consider how misguided their current attempts are.

  • Hollywood itself:
  • The recording industry:
  • Radio:
  • Cable TV:
  • Photocopying machines:
  • The VCR:
  • Cassette tapes:
  • The MP3 player:
  • The DVR:

The reasons for each banning are explained at Techdirt – given that it was most of the post I didn’t want to copy all of it.

These guys have zero idea of what they’re voting on because they don’t have any idea of technology or its long term implications.

Boing Boing is pointing to a partition against this Bill. I urge you to review, research and then (I hope) sign it.

Categories
Business & Marketing Item of Interest Monetizing New Media

How Social Media has Changed Documentary Filmmaking

How Social Media has Changed the Game for Documentary Filmmaking http://bit.ly/94hKV5

Case studies on how Social Media has changed:

  • Outreach
  • National networks
  • Funding
  • Connecting with other filmmakers
  • Festivals.

The article concludes with “new approaches”. To me, Social Media in its many variations is key to building and monetizing audiences.

Categories
Distribution Item of Interest

This cannot be right!

This cannot be right! http://bit.ly/bfVfgc

I don’t care what you think about unauthorized downloads, but there’s no way in any sane or moral society that a fine for unauthorized distribution should be 3 times more than compensation paid to Air France crash victims. Lives are not lost with unauthorized downloading, just the excessive profits from a temporary monopoly on distribution.

RIAA and MPAA you should be ashamed. You do nothing to help your cause (which btw is a business model problem you could have solved by now if you’d focused attention there instead of trying to support obsolete business models).

Categories
Business & Marketing Item of Interest The Business of Production

The Good Enough Revolution:

The Good Enough Revolution: When Cheap and Simple Is Just Fine http://bit.ly/bQmHAc

This is a really good read. Yes, it parallels what I have been saying for years: that once quality becomes “good enough” the vast majority of people don’t care about it. That leads to many “interesting” discussions with industry friends who care a very great deal about quality (and good for them).

“Good enough” was why DV took off so quickly: it’s price/performance was great and the image quality was good enough for most purposes. Likewise HDV. For all its flaws HDV was good enough that it outsold high quality professional cameras around 10:1!

After Effects isn’t Flame, but it’s good enough for a whole lot more people. Motion isn’t as powerful as After Effects but it’s good enough for a video editor tasked with doing some motion graphic design. Soundtrack Pro isn’t Logic, and Soundbooth isn’t Audition, but both are good enough for video editors tasked with a little audio work.

The article discusses the rise of MP3 over higher quality CD audio (convenience wins out).

Read the whole thing, it’s worth it, and think carefully about how this might play out in a plausible future where the disruption (of film and television) happens before new business models are in place. Good enough will indeed rule! Consider Demand Media – a business that’s based on barely “good enough” but is growing.

Categories
HTML5 Item of Interest

Video Conferencing with the HTLM5 Device Element

Video Conferencing with the HTML5 Device Element http://bit.ly/aovjtq

Just another indicator of what is being developed with HTML5 as it unfolds:

Did you know that work is being done to enable videoconferencing from HTML5 applications? Ian Hickson has been doing work on the element in aseparate draft to make this possible.

The element will be used to allow the user to give permission to a page to use a device, such as a video camera. A type attribute can be used for the page to give more specificity on what kind of device they want access to. Right now this could be ‘media’ for access to an audio or visual device; ‘fs’ to access the file system, such as a USB connected media player; or ‘rs232’ or ‘usb’ to access devices connected in this manner.

Categories
Business & Marketing Item of Interest

Are we getting our money’s worth?

Are we getting our money’s worth? http://bit.ly/b7E64c

Not really specific to production but an interesting take on how people perceive value. I know I’ve been guilty of similar illogical perceptions. I would drive out of my way, make a second stop and add 10 minutes to the task to avoid a $1.60 ATM fee at the destination. Even if my time was only $20 an hour, that’s $3.33 of time to save $1.60. Since my hourly rate is way up from that, the perceived value of saving the $1.60 terminal fee was ridiculous.

This is also why, I believe, people “hiccup” when they’re asked to pay for TV. Of course the ridiculous amounts being charged are also at play.

But rarely do we consider the “why.” Why do I need this? Why do I think this is so important to have? Why am I buying this thing, right now? Why not later? Why buy it at all? Why do I think this thing will improve or enhance my life? Why do I want friends to see that I have this? Why am I always thinking about this?

The why is an easy question to ask but sometimes a difficult question to get an answer to. But the more you can honestly dig into your “why,” the closer you’ll get to your real motivations. And at the heart of our filters are our motivations—the things that inspire us to act and do and ultimately to buy.

Categories
Item of Interest New Media

The golden age of web video is coming!

The golden age of web video is coming. http://bit.ly/bDL0dp

If TV history is any indication, a “Golden Age” comes next for original Web video. In the ’50s and ’60s, well-written long-form live TV dramas as well as comedy hits like “I Love Lucy” changed the way America consumed media (and helped end movie studios’ media domination). Eventually, content creators will develop long-form programming using interactivity to tell stories in new ways. Maybe we’ll see fewer 3-minute one-joke videos and more 12-minute masterpieces. And of course, no one will complain if a same-day Old Spice ad pops up to cover the costs.

Categories
Distribution Item of Interest

The recession in the music industry – a cause analysis

The recession in the music industry – a cause analysis http://bit.ly/9OtrH1

I love good research. It beats speculation, rumor and opinion every time. (I’m most easily persuaded with fact.) This rather long article examines why the CD business (not the music industry really) has been shrinking.

It’s not “unauthorized downloads” that’s the problem, according to the article:

To sum up, the expanding market from the 1960s to the late 1970s was based on a market segmentation strategy by establishing new music genres and long-play products as a key source of sales. But this led to smaller and less profitable market segments and subsequently to declining sales and revenues in the late 1970s. With the launch of the CD in 1982/83, the major companies focused on superstar acts, and revenues soared again in unprecedented heights in the 1980s and 1990s. One must not oversee that the CD-boom was mainly fueled by the re-release of repertoire still existing on vinyl. The superstar-orientation as well as the CD format ensured that the album became the main source of sales in the industry. The single lost its importance and finally assumed only the roll of a test market.

When these structures were confronted with the track-culture of the Internet, the album market turned once again into a less economically viable single market and caused the slump in sales of the last decade. The figures also show that the single-format, thanks to strong sales of digital downloads, is on the rise and already have matched long play-sales on a pure per unit basis. The labels’ task is now to find again a model in which music in bundled form increases not only the revenues and profits but also the music consumers’ benefits. However, this is more difficult to achieve under the prevailing conditions than the increase of mobile and online music sales based on single-tracks. If, in addition, the insight prevails that file-sharing is in fact not the cause but merely a side-effect of the current transitional phase and that it actualy represents a promotional opportunity for thus far unknown acts, then sales might increase again that thus help overcome the recession in the phonographic industry.

Where the music industry goes, film and TV will follow as bandwidth increases.

Categories
Item of Interest Video Technology

The Terence and Philip Show Episode 9

The Terence and Philip Show Episode 9: The “un-eye-witness” IBC report! http://bit.ly/9B0nfs

With crazy guy Howard Brock! Avid’s DS software release and what it means for the Avid product line; KiPro mini; which leads to a side trip talking about the restored Cinerama Windjammer playing off the KiPro at the Cinerama Dome; Blackmagic Design’s IBC announcements: Resolve shipping; control on iPad, bigger and smaller VideoHubs.  Discussion reaches to the Kona 3G and market forces. Howard points out some of the anomalies of charging over time. More on the Blackmagic Design’s IBC announcements. 3D at IBC and why we don’t like it. Trimming R3D files and the problems of naming. Avid sponsors the IBC Supermeet. Cinedeck version 2.

Categories
Item of Interest

DRM FAIL: Five Broken Copy Protection Schemes

DRM FAIL: Five Broken Copy Protection Schemes http://bit.ly/aZwb7L DRM doesn’t work.

Macrovision, CSS, SCMI, BD+ and now HDCP have all been “cracked” leaving the only people inconvenienced by the DRM to be the paying customers. D’oh.