Category: Business

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Distribution Item of Interest Monetizing

Former NBC Entertainment Chief Discovers Watching TV With Commercials Really Sucks!

Former NBC Entertainment Chief Discovers Watching TV With Commercials Really Sucks! http://t.co/UeXidppc So out of touch it’s unbelievable.

I’ve long hated commercials and want a reasonably priced alternative. By reasonably priced I mean that the price I pay is about the same as the revenue from advertising (25-65c per person per program) not the usurious prices through available outlets.

After watching earlier seasons of The Walking Dead on Netflix, iTunes and recorded on his DVR he caught up and watched an episode live and had this reaction:

“We watched that live,” he said. “It was not nearly as good. The commercials broke the tension. We had watched the other episodes with blankets over our heads. I hate to say this to the AMC executives and everybody else in the business, but I will never watch ‘Walking Dead’ live again.”

So, when you’re running the entertainment business for an ad supported broadcast network, ads are just fine! But when you’re a viewer, they’re not?

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Apple Apple Pro Apps

Some Final Cut Pro X Data Points

As expected my Monday morning on-the-record briefing with Apple’s Pro Apps team was very similar to Larry Jordan’s the day before. Larry covered the bulk of the content well on his blog post about it, so I don’t feel the need to go over the same data again.

I note Larry’s request for the retention of In and Out points, and that’s certainly desirable. I “banged the drum” (strongly) for selective copy/paste of attributes and was also told the same “the announced features aren’t the only ones we’ll release” response. FWIW, I think FCP X will use a selective copy approach, since you can already select (highlight) just one group of attributes. My interest in the Solar Odyssey project also had me putting in a pitch for sharing an Event to multiple editors working on their own Projects. All we can do is suggest priorities.

But what really stuck out were two data points mentioned in the briefing that Larry didn’t comment on.

There are now more Final Cut Pro X installs than Final Cut Pro 7 installs.

Continue reading “Some Final Cut Pro X Data Points”

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Distribution Item of Interest The Business of Production

Netflix bullish on original content

Netflix bullish on original content http://t.co/H4CNtw1i Interesting take on Netflix’ original programming – four series so far.

Sorry about the Variety Paywall if you run into it.

What’s particularly telling is that these original series are not some “alternate” programming: they’re coming from the same producers as would otherwise supply networks or cable channels. It makes my point that the networks/cablers don’t have a lock on the future and the new distribution channels (Netflix, Google, Amazon, Apple) can easily take over the role of the middle man as we currently know it.

Continue reading “Netflix bullish on original content”

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Business & Marketing Distribution Item of Interest

Time To Move Beyond ‘Sharing’ and ‘Stealing’

Time To Move Beyond ‘Sharing’ And ‘Stealing’ in the Debate over Content http://t.co/qHR4XBSY Neither term helps the discussion.

Continue reading “Time To Move Beyond ‘Sharing’ and ‘Stealing’”

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Item of Interest The Business of Production

‘Charlie Bit My Finger’ Has Earned $500,000 in 5 Years

‘Charlie Bit My Finger’ Has Earned $500,000 in 5 Years http://t.co/e4hQEo8N

At $100,000 a year, that’s a decent income from capitalizing on one simple video. And yes, they  worked at it.

Continue reading “‘Charlie Bit My Finger’ Has Earned 0,000 in 5 Years”

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Business & Marketing The Business of Production

“Bully”, Ratings and an Open Apple Media Store [Updated 4/6]

I just got back from an early screening in LA for “Bully”, which is currently famous for the outrageous R rating from the MPAA. I’ll get back to the rating, but first a quick comment on the feature documentary.

Continue reading ““Bully”, Ratings and an Open Apple Media Store [Updated 4/6]”

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Distribution Item of Interest The Business of Production

McDonald’s finds another channel

McDonald’s finds another channel to take its story to the market http://t.co/iAKkCFvv

This must be close to the ultimate branded media project!  Over the last five years it’s become increasingly obvious that branded media – production funded directly by the “brand” – will be a major funding channel in the future. Instead of renting an audience from an intermediary (TV/Cable channel) they buy them directly by funding the production.

Continue reading “McDonald’s finds another channel”

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Distribution Item of Interest

When Stealing Isn’t Stealing.

When Stealing Isn’t Stealing http://t.co/yY49iqEF

The problem is that most people simply don’t buy the claim that illegally downloading a song or video from the Internet really is like stealing a car. According to a range of empirical studies, including one conducted by me and my social psychologist collaborator, Matthew Kugler, lay observers draw a sharp moral distinction between file sharing and genuine theft, even when the value of the property is the same.

Continue reading “When Stealing Isn’t Stealing.”

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Item of Interest The Business of Production

Distributor Neglects Indie Filmmaker’s Movie… So Pirate it says Filmmaker

Distributor Neglects Indie Filmmaker’s Movie, So He Asks Fans To Pirate It http://t.co/QpkMec9W

Obscurity is worse than ‘piracy’!!

Continue reading “Distributor Neglects Indie Filmmaker’s Movie… So Pirate it says Filmmaker”

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Interesting Technology Item of Interest Metadata The Business of Production

Episode 43: The trend to reality TV

Episode 43: The trend to reality TV http://t.co/ov9N3zA5

Terence and Philip start with a discussion of why we’re trending toward reality Television away from scripted. What are the implications for workflows? Where is the distinction between documentary and reality?

There’s a discussion on reality TV production techniques. Followed by some of the ideas Philip has for saving time on the Solar Odyssey Challenge show using metadata using Time Associated Metadata inspired by OnLocation/Adobe Story workflows. Philip discusses some of the software ideas he has for metadata acquisition.