The present and future of post production business and technology | Philip Hodgetts

CAT | Apple Pro Apps

In this free webinar I examine Apple’s ProRes codec inside and out. Content includes:

Apple’s ProRes family is becoming one of the most common formats in production and postproduction, but how much do you really know about this code? Which version is best for your needs?

  • Introducing the ProRes family
  • RCBA vs YUV – what does it mean?
  • Lossless vs Visually Lossless
  • Using ProRes: a codec by codec guide.

Check out the trailer and register free.

I frequently find myself evolving my position on technology as new information comes to light. As my email sig line used to say “Above all, I reserve the right to be wrong”. As new information comes to light, or reaching a certain point in thinking allows another perspective to open up, my positions frequently evolve.

One example would be the use of 4K, another is the development of Lumberjack System.

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Lumberjack System, the muscular, real-time logging and pre-edit tool for Final Cut Pro X, expands to take advantage of new features in the latest release of Apple’s Final Cut Pro X to enable a new Story mode that creates string-outs based on already logged footage. This opens up the pre-edit string-out features of Lumberjack Lumberyard to projects with a long timescale.

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Jun/14

27

Final Cut Pro X 10.1.2

This morning Apple released a new version of Final Cut Pro X with a long list of new features and performance improvements. Top of the list for me is a new, unified Library XML that unlocks the power of Story Mode for Lumberjack System. But there are great new features for everyone in this release. (more…)

It always seems that NAB is about the nights when the social activities start. Sure, NAB is an important professional event, but if I’m honest my primary motivation is to see friends I only see at NAB. Because I tend to research industry trends continually through the year and because I’m still on many people’s announcement lists from my BuZZ days, it’s only the surprise announcements that are new to me.

This year I’ll be at the FCPWORKS demo room at the Wynn with some new features for Lumberjack System and our workflow apps. Other than that I’ll be on the show floor Wednesday and at some social engagements during the week.

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Feb/14

24

Another FCP X Movie?

Last week, we sold a Producer’s Best Friend, Sync-N-Link X and a Change List X all through the UK Apple Store on the same day. I think it’s reasonable to assume it was the same customer. That combination of apps appeals only to the highest level of productions – generally major motion pictures or very high end Television.

The App Store never lets developers know who made the purchase, so I don’t know any details, but it appears the “$100 million movie” isn’t the only one.

As is usual at this time of the year, Greg tallied up our software releases for the year. Well, more accurately his software releases, as I do not write the software. Surprisingly, we’re still updating software for Final Cut Pro 7.

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I decided to take a video of the Mac Pro’s amazing performance with native Red R3D 4K files. Watch five streams, with composite modes, scale, rotation and more play without rendering.

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Continuing my ‘as I go’ reporting of my Mac Pro experience with some further thoughts on the size, shape and noise, and some Content Analysis testing in Final Cut Pro X.

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A loaner Mac Pro arrived from Apple on Friday afternoon. It’s a 12 core, dual D700 GPUs, 512 GB Flash storage and 32 GB of RAM. Here are my initial thoughts after three days.

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