Over at Video Insider Barry Poltermann challenges people to not make these two fatal mistakes in brand-focues video: Are You STILL Making These Fatal Video Content Mistakes? (more…)

Episode 56: Does the TV Industry need a visionary?

Terence and Philip consider whether or not the Television Industry needs a visionary like Apple’s Steve Jobs to innovate into the future. The Television industry will undergo upheaval anyway, with or without a visionary, but in what direction?

So far the evidence from Tor Books and O’Reilly (publisher of David Pogue’s Missing Manual series) has shown no decrease in sales when their e-Books went DRM free. Conventional wisdom was simply wrong.

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Announced in this morning’s Keynote (or perhaps Techcrunch jumped the gun) Adobe will no longer be selling Creative Suite – software you can buy – and going subscription only with Creative Cloud.

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Shelley Palmer notes that Netflix’s chief content officer has a novel way to battle piracy.

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While the money spent on broadcast and cable production is reducing, threatened by tighter budgets imposed by shrinking audiences in the face of more diversity in programming sources, it’s great to see that there are others stepping into the gap. Obviously Netflix, who plan on spending $2 billion a year on original programming, but there are many other original programming sources coming down the pipe.

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Deadline Hollywood has the story Hooked Digital Media Launches; Will Produce Original Filmed Content For Apps where Producer Neal Edelstein (Mulholland Dr., The Ring, The Invisible) and his Hooked Digital Media partners are producing entertainment for direct consumption on small screens via apps.

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Dan Rayburn discusses some research results from Conviva at his blog at StreamingMedia.com and they suggest that there are still problems delivering television content via Internet Streaming. Regardless, Netflix plan to use streaming to replace broadcast television.

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I recently posted that 90% of what is written about Apple is Crap! but it seems it’s worse than that. Two recent articles make the point about just how bad reporting about Apple really is.

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Two recent reports suggest that ‘piracy’ is not the problem some parts of the legacy industries seem to want us to believe. The Institute for Prospective Technological StudiesDigital Economy Working Paper 2013/04 studies Digital Music Consumption on the Internet:Evidence from Clickstream Data found that overall, piracy has a positive effect on music sales.

HBO programming president Michael Lombardo has just announced that not only is the huge piracy [of Game of Thrones] a compliment, but the phenomenon hasn’t hurt DVD sales at all. A couple of months earlier the show’s director, David Petrarca, said that unauthorized downloads actually do more good than harm. Petrarca explains that the show needs “cultural buzz” to thrive and survive, and this buzz is being generated in part by pirates.

Mmm.