The present and future of post production business and technology | Philip Hodgetts

CAT | Intelligent Assistance Software

Thanks to an introduction by a mutual friend, I had the opportunity to chat with Alex LoVerde of SyncOnSet, and it stuck me that the best technology is one driven by a direct, and often personal need. It also struck me how different two ostensibly similar “metadata companies” can be.

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Sep/18

5

Where we’ll be at IBC 2018

Greg and I will be at IBC 2018 and we’re looking forward to seeing you there.

If you’d like to pick our brains for up to an hour, then schedule a meeting with us. We’ll run through your workflow and offer suggestions on where there might be efficiencies, or we’re happy to demonstrate the innovative Lumberjack Builder. If you’re a Lumberjack customer, we’d love to hear how you’ve been using it and how it could be better for you. We’ll even buy you a beer!

Other than those meetings we’ll be mostly hanging around the Atomos ProRes RAW Theater as that seems to be the center of FCP X action this year.

As there’s no Supermeet this year, those of us who’d see each other there, are celebrating the Not Very Supermeet so come join us there.

I speak as both a customer of software (among other things) and a developer of niche software and in both voices I want to scream “Read the Help” many times a day.

We get many emails where someone has tried to use one of our apps and “it hasn’t worked” and they’re “really stressed”. At least 80% are solved by copying and pasting part of the Help. For sure it’s annoying for us to write the Help and then have to provide it in bite size chunks to the customer. It takes time and that costs us money, but that’s not the reason you should read the Help.

Reading the Help will reduce your stress and get you answers faster. (more…)

As part of the regular year end activities The Digital Production BuZZ invited me, and a bunch of other people, to look forward to 2018 and predict what the major themes will be.

Here is a link to the full show –  
http://www.digitalproductionbuzz.com/2018/01/digital-production-buzz-january-4-2018/
Here is a link to the Transcript-  
http://www.digitalproductionbuzz.com/2018/01/transcript-digital-production-buzz-january-4-2018/
And here are the links (including the MP3 version) to your individual interview – 
http://www.digitalproductionbuzz.com/interview/hodgetts-smart-assistants-hdr-and-vr/
MP3: http://www.digitalproductionbuzz.com/BuZZ_Audio/Buzz_180104_Hodgetts.mp3

May/17

23

Software Product Updates

We’ve recently added new features to SendtoX – named Favorite ranges from Clips in a Sequence – and Lumberjack System where we developed a workflow for backLogger to support RED R3D media.

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FinderCat is happy because his Keywords will travel with the media files.

FindrCat is happy because his Keywords will travel with the media files.

I’d like to introduce you to our first new piece of software for about two years: FindrCat. FinderCat is an easy-to-use app that converts your Final Cut Pro X Keywords into Finder Tags, so you can then filter and search for your media via Finder. In a world of Media Asset Management (MAM), and Digital Asset Management (DAM) this is a ‘no M’am’ asset organization tool.

The biggest advantage is that the FCP X keywords now travel with the media files, and will return to FCP X as keywords when re-imported, on any system.

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December 2018
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