Archive for June 13th, 2007
13
ProRes 422 Explained
Comments off · Posted by Philip in Apple, Apple Pro Apps, Video Technology
One of the currently popular memes is the “wisdom of the crowds” and if by crowd we mean a lot of people then there’s a lot of wisdom at CreativeCOW.net. Trouble is, it’s spread across a whole bunch of their forums so it takes a smart writer to take that wisdom and filter it down into something much more useful.
Well, the Cow’s Tim Wilson has done just that in two excellent articles:
Apple’s ProRes 4:2:2 Codec, Part 1 and
Apple’s ProRes 4:2;2 Codec, with a splash of Color, Part 2.
Highly recommended and well worth the read.
13
Thoughts from a VC on the future of Media Distribution
2 Comments · Posted by Philip in Distribution
One of the best (i.e. I agree with) statements on the future of Media Distribution comes from Steve Kalifowitz on Venture Capitalist, Noah Brier’s blog on A Vision for the Future of Media Distribution. Money quote:
In this altered universe I’ve imagined, consumers will have ultimate reign, and artists will have way more freedom. The portals will at once offer two-way access from content creators to the smallest niche audiences, and the largest mass-markets. There will no longer be a studio boss, or book publisher who instructs an artist to change their art in order to distribute it. If an artist can afford to make something on their own, they can, and won’t need a distributor to reach their desired market. Artists will be free to display their work, and get paid fairly for it. The most successful artists will be picked by mass appeal, rather than by “payola” systems which enable the distribution companies to shove whatever they want down our throats.
Maybe it’s because the article strongly resonates with my own thinking, but it’s closest to the model I have in mind for the future from all the reading I’ve done so far. In the optimistic future, we have an Open Television Network, which is an open marketplace between producers and viewers (without hard distinctions between the two).

