The present and future of post production business and technology | Philip Hodgetts

Archive for November 8th, 2011

Adobe’s new strategic direction. http://t.co/GuVwzrhT Beyond the layoffs, the real news:

Moving forward, Adobe will offer customers the ability to make, manage, measure and monetize content and applications across all devices.  The company has long been the leader in content authoring solutions with its Adobe Creative Suite® product franchise. Its Digital Media growth strategy revolves around its recently announced Creative Cloud and will enable the company to rapidly deliver new product capabilities and services; penetrate untapped market segments; and increase overall engagement with customers.

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November 2011
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