Web Original News Video Get Twice the Views as TV Clips
Web Original News Video Get Twice the Views as TV Clips http://t.co/MHcBBP3o
An interesting data point from Stokes Young, and Executive Producer at MSNBC:
Video news created exclusively for the Web gets about twice as many streams online as videos clips from broadcast programming, says Stokes Young, Executive Producer of MSNBC.com in this interview with Beet.TV
Note how important transcripts have been to improving the findability of the clips.