The present and future of post production business and technology

Month: April 2010

  • The latest XDCAM updates

    The latest XDCAM updates (for those who care) http://bit.ly/cYHEGK Firmware updates, wireless logging and other improvements for the XDCAM product family. Including this: The PDW-HR1 will also get an update in the near future. The HR1 is a mobile XDCAM disc player and recorder, but if you look on the side of it you’ll also find…

  • The difference between marketing, PR, advertising and branding.

    The difference between marketing, advertising, PR and branding. http://bit.ly/M745k A nice simple cartoon that sums up the difference quite nicely.

  • If ‘Piracy’ Is Killing Filmmaking, why do Nigeria, China and India have movie businesses?

    If ‘Piracy’ Is Killing Filmmaking, Why Do Nigeria, China And India Have Thriving Movie Businesses? http://bit.ly/boSQWe Damned good question! As China, Nigeria and India are hotbeds of “piracy”, why is it that they still have thriving (bigger than Hollywood) movie production and distribution  businesses?  If we actually listened to the garbage that the MPAA puts…

  • Want to monetize online video?

    Want to monetize online video? Make an app for that. http://bit.ly/b1gdo3 Long thought that an App was a great way to market a project. Its not for nothing that ABC have a very successful iPad app. It’s long been part of my thinking around iPhone/iTouch that apps are a great way to wrap up a…

  • How To Market Your Film: Getting results on YouTube

    How To Market Your Film: Getting Results on YouTube http://bit.ly/9Hm2sM Who doesn’t want that? Democratized production is great, but we need to democratize distribution. Once upon a time we (or the studio) spent money – lots of it – to promoting a film or other independent project. Now we trade off time and effort to…

  • Ohh, interesting. Apple’s Video Decode Acceleration Frameworks

    Ohh, interesting. Apple’s Video Decode Acceleration Framework Reference http://bit.ly/bDnW36 So Adobe can accelerate Flash on OS X now? These are newly published for Mac OS X 10.6.3 and later with Mac models equipped with the NVIDIA GeForce 9400M, GeForce 320M or GeForce GT 330M, but mark a big step forward in third parties (like Adobe)…

  • Brand and build your production (or post) business

    Brand and build your production or post production business. http://bit.ly/bJlTL7 Free seminar from me on May 4. Your brand defines you post production business and the stories you tell define your brand. This webinar will help you understand how to establish and create you brand by better knowing what business you are in, because it’s…

  • Some background in Adobe v Apple re Flash

    Some background in Adobe v Apple re Flash http://bit.ly/dygV0N It’s still complicated but apparently Adobe haven’t been as proactive in the mobile space as they could have. Dan Rayburn is editor of Streaming Media magazine and doesn’t appear to have bias in this discussion. I have to say though, that my experience of Adobe engineers…

  • Can Indie Films make money on YouTube?

    Can Inidie Films make money on YouTube? http://bit.ly/cvtnHb Mostly not. Much on Demand Media again. (Pay attention to Demand Media!) A few “indies” have made decent money from YouTube but the general consensus is: These are happy accidents, but should indie filmmakers be using YouTube as a component of their finance plan? No, they should…

  • Copyright and Wrong

    Copyright and Wrong http://bit.ly/cfX7ql The Economist weighs in on a return to the root of Copyright. Statue of Anne – for 14 or 28 years. The purpose of copyright is to incentivize creative people to make more work by giving them a limited period of monopoly license before the work returns to the public domain.…