Ten successful Social Media campaigns http://bit.ly/9VMpXV
Very interesting to see how social media has been used for everything than increasing wine sales to 37% of “Generation Y” heard about the Ford Fiesta from social media.
Lots of positive Return on Investment for social media, compared with just 18% of traditional TV campaigns that generate a positive ROI. Ouch.
The stories are showcased in brief in the article, with a link to great video from Erik Qual man (@equalman) at Social nomics.